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	<title>Simplifying Interfaces &#187; Commercial Misuse</title>
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	<description>Marc Van Rymenant's blog about User Experience and Behavioral Sciences applied to web design</description>
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		<title>Commercial (mis)use of ergonomics</title>
		<link>http://www.simplifyinginterfaces.com/2009/05/commercial-misuse-of-ergonomics/</link>
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		<pubDate>Mon, 18 May 2009 09:25:28 +0000</pubDate>
		<dc:creator>marc</dc:creator>
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		<category><![CDATA[Commercial Misuse]]></category>
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		<description><![CDATA[A couple of months ago insurance company AXA was building its new website.
During the transition period, a screen was shown, explaining the different changes planned to be integrated in the new site.
One of the five key points was: “Innovating ergonomics and a simplified navigation”.

Since I am passionate about my work, I couldn’t wait for the [...]]]></description>
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